IABC Africa - All Social Media Articles

Having a social media presence gives you the access to connect with a new audience.

With about 4.2 billion active social media users across the world, it’s enough reason to unseat you from your resting and social inactive state and embrace this global huge imp...

Micheal Nneoma

10th December

6 mins

In as much as your aim is to market your business, do well to give people a reason to want to visit your page.

Not everyone has the money for advertisements, especially now that the economy is hard for most people and it's even harder on those with small businesses. But the fact remains that business owners...

Umeojiako Joseph

5th October

3 mins

A strong brand presence on social media will boost your brand image and keep competitors at bay.

Social media isn’t just a place for interacting with your friends and sharing family photos. It’s also a place where you can easily generate business, says Syed Balkhi, an entrepre...

Obi Gospel

20th October

3 mins